In today's fast-paced media landscape, TV news remains a powerful platform for reaching audiences. However, the rise of digital channels has altered viewer habits. To effectively connect with contemporary viewers, TV news outlets must adopt innovative advertising strategies that strategically integrate traditional television with digital elements.

In bustling cities across the globe, auto rickshaws weave through traffic, their vibrant hues drawing the eye. These ubiquitous vehicles, often adorned with advertisements, are a dynamic canvas for businesses seeking to reach a broad audience. Rickshaw advertising offers a unique avenue to interact with consumers in their daily lives, turning these